The Health of the Organization

I need help.  I can’t think of another way in putting this out there but I will.  Fundraising and talking is something I have feared for a long time.  I hate asking for money and public speaking is something I can’t do at all.  Marketing, well, I couldn’t market or sell you a lemon torte,…

The “Power” of Gus

Over the past week, Coldplay and Nickelback provided lessons in creating and cultivating your brands in social media.  The main idea is, by combining what Michael Wagner and the Ad Mavericks gang have written, that if you continue to create and cultivate your brand, the more people will gravitate towards it, via traditional or social media.  I don’t…

Does one word generally mean the same thing?

I’m not one to espouse my thoughts on the political world very often (it’s already divisive enough for my taste), but something I listened to last Monday caught my attention.  I’m a fan of Colin Cowherd who hosts “The Herd” on ESPN Radio (Weekdays, 9am-noon).  His insights and thoughts about sports are usually “out there”…